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An improved customer experience: what digital strategies to put in place?

In a previous article on the customer journey, we noted the significant share of mobile usage in travel reservations. For example, on Booking.com, 70% of reservations are made from a mobile device. Then, we went on vacation with the Johnson family to witness their “Sofa to Sofa” experience via the resorts’ mobile services through Skitude …

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Optimize the customer journey with the “Sofa to Sofa” experience

When you are with an audience, try to ask the question “Who has already performed research or reservations on their mobile for a touristic holiday?” You will be surprised to see that most of the time 50% of this audience will answer that they have done so.  In fact, today 50% of travel reservations are …

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Quick adaptations required when forced into 100% online ticket sales and capacity restrictions: A Norwegian example

In order for Norwegian ski resorts to open their slopes this winter, they had to swiftly adapt and comply with the newly imposed capacity limitation regulations created from the Norwegian government. In order to adapt to this regulation, Skitude reacted quickly by developing a capacity management module for the online sales platform. Adapting and evolving …

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The challenges identified at the NSAA Conference and how digital solutions can solve them

In a world that has seen a substantial increase of digitization over the last few years in the ski industry, the NSAA Virtual Conference proved that the North American ski market is certainly rising to the occasion. The entire sector is going through a phase of technological boost in some way or another. This season, …

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Skitude Group is in an IPO process to be listed on Euronext Growth Oslo before Christmas.

We started the project from the scratch in Girona back in 2012 with the ambition to become a key player, providing great innovative services to both skiers and resort managers. Today, this has become a reality.  We are proud to announce that Skitude Group is in an IPO process to be listed on Euronext Growth Oslo before …

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Skitude Holding AS: Private Placement of approx. NOK 270 million successfully placed

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, IN WHOLE OR IN PART DIRECTLY OR INDIRECTLY, IN AUSTRALIA, CANADA, JAPAN, HONG KONG OR THE UNITED STATES OR ANY OTHER JURISDICTION IN WHICH THE RELEASE, PUBLICATION OR DISTRIBUTION WOULD BE UNLAWFUL. THIS ANNOUNCEMENT DOES NOT CONSTITUTE AN OFFER OF ANY OF THE SECURITIES DESCRIBED HEREIN. Skitude Holding AS: …

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La desestacionalización para optimizar los ingresos durante todo el año.

Deseasonalisation to optimise income throughout the year

For over a decade, deseasonalization has been the major aim of many tourist and snow destinations, and ski resorts are no exception. Today, with completely new challenges, ski resorts have to reinvent their economic models and adapt them to the new needs of the sector.  That’s why spreading their customers’ activity out over the year, …

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