In today’s context, it is more than ever necessary to give access to more content: Quickly: in-app, mobile is the most used device, an app
What’s the global situation? On mid-March 2020, while most of the Resorts & Brands Marketing teams had already planned their campaigns and allocated the budget
Skioo Pass: the winning ski pass for resorts and skiers Nowadays, occasional skiers skiing less than 10 days per season and especially on weekends
Evolution. If there is something that has characterized humans since the beginning of time, is its ability to adapt to the environment that surrounds it
Following along the lines of my last two posts (10 benefits of instant access to the slopes with contactless systems and Why are digital maps replacing
For most skiers, resorts are not vast open fields to explore, where navigating around the mountains can be as tricky as a public transport system. Usually, if we want to get from point A to point B we just have to know which slopes and lifts will take us there, keeping in mind their operating hours and whether they are open or closed.